At the NAB 2011 convention today, Apple has announced their major new upgrade to the Final Cut Pro platform. Looks very, very sweet. Background rendering, and no more transcoding. All for $299 in June. Suck it, Adobe.
Follow the live blog here (from our friends at Photographybay.com):
< Apple presents FCP X @ NAB 2011
Watch Eric Reagan's front row video of the entire earth-shattering event. Supreme thanks to Eric & Photographybay.com for live blogging the scoop for the rest of us who couldn't make it.
Or here's a nice recap from our friends at Crunchgear.com.